|
Jack White and Alicia Keys Collaboration Appear in Coke Ads |
Contributed By: Josh DaNewYork
Created On: Friday, 12 September 2008
Hits: 52
 Jack White Coca Cola is using White Stripes frontman Jack White and Alicia Keys James Bond theme for a new global advertising campaign.
White has collaborated with Alicia Keys on the 'Quantum Of Solace' song 'Another Way To Die', which is an homage to the Bond movie franchise's highly-stylised pre-credit sequences.
The new advert is currently being hosted at Guardian.co.uk.
The song is set be used in a global Coca Cola TV advert, with Coke Zero rebranded as Zero Zero 7 to reflect Bond's 007 code name as part of the campaign.
It's the second time that one of White's songs has been used by the drinks company. The musician drew criticism in 2006 when a White Stripes song appeared in an Coke advert.
the soundtrack will appears on the new James Bond film, which is released in November.
The singer wrote a song for a one-off Coke advert in 2006, which you can view a YouTube clip of below.
What's On Related: |